Must-Read
Nudge
✓ Read
An updated and refreshed edition of the groundbreaking book that shows how people can be nudged toward decisions that will improve their lives "If you've read Nudge and think you fully grasp the concept and its uses, you are mistaken. The new edition significantly deepened my understanding of what nudges are and how they can be employed. It truly is a must-read."―Robert Cialdini, New York Times bestselling author of Influence "Few books can be said to have changed the world, but Nudge did. The F...
First published: 2008 384 pages
ISBN: 9780300262285
- Category
- Economics
- Priority
- Must-Read
- Author works
- 1
- Language
- eng
BusinessChoice (Psychology)Consumer behaviorDecision makingEconomic aspectsEconomic aspects of Choice (Psychology)EconomicsNonfictionPsychological aspectsPsychological aspects of Decision making